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Oaklands College Programme for the Unemployed

Posted on: 20th Mar 2014

Eureka run innovative programmes for the unemployed in conjunction with Oaklands College St Albans and the local Job Centre Plus.

Rather than just focussing on the traditional elements of employability training such as interview technique or CV writing, the programme taught the participants practical commercial skills about sales and marketing, like influence, self-branding and marketing and self-presentation. These are skills that are universally applicable in virtually all working environments, employed or self-employed. The participants also achieved an Institute of Sales and Marketing Management Level 1 qualification.

During the course participants acquired these new skills by working on active and engaging exercises that ranged from branding, sales and marketing exercises and games, personality profiling to creating their own videos, i-books and digital portfolios.

This creative partnership between Eureka and Oaklands produced a highly beneficial and successful outcome with all participants feeling that they had achieved a big step forward in practical skills and confidence. So much so, that one participant landed a job on the final day of the programme!